Risk and the Importance of Insurance

 In the beginning there was risk and the risk consumed progress.Cities were built but then destroyed lives were created but taken away. Investment were made but with no guarantee. Risk was everywhere and at a moment's notice it had the potential to destroy a lifetime of every. Progress was therefore hard and very very slow because with risk undeterred opportunities were deferred risks were feared and rewards were limited and fragile the darkness of risk consumed progress throughout the world but then the darkness began to part as people develop new ideas to hedge risk to limit loss by baby lonian times this concept had become part of the merchant code protecting shipment at see against loss in 1347 this code became a contract in Genoa Italy as the first known insurance policy was written the contract of insurance advanced greatly during the period of enlightement by the 17th century London had become the centre of the insurance world out of necessity.

 

The great fire of London in 1966 devoured more 13,000 houses and gave birth to property insurance as London became a centre for world trade and shipping merchants needed marine insurance in the late sixteen eighty Edward Lloyd opened a coffee house on Tower street in London as a meeting place for the shipping industry it soon became a venue for their arranging of marine insurance the insurance market of Lloyds of London was created insurance a simple idea that changed everything at its core insurance is a promise a promise of tomorrow a promise that built the world as we know it promise that may  dreams a reality insurance dared the world to take risk to be strong and to be brave to explore and to invest to progress the human race.

The promise of insurance built economies industries communities and lives from the very beginning progress and the promise of insurance were interwined today the promise of insurance is alive and well it's everywhere you look and it touches everything . We do safeguarding and protecting our dreams and aspiration allowing us to build a better world with confidence and security delivering on the promise of tomorrow, 

For more than 30 years applied has powered the modern business of insurance with software to enable independent agent brokers and their carrier partners to deliver on their promises it's our commitment to software innovation and customer success that's distinguished applied as the insurance industry's trusted technology partner. Working together with our customers and partners We well continue to navigate risk change and challenge to revolutionize the business of insurance while technology is transforming our industry and the way We do business it's still about that one simple idea a promise a promise that inspires us with confidence that challenges us to dream of what's possible a promise that allows us to be strong and brave in a would full of risk doubt and skepticism there is no better business of insurance it is a business of dreams hope and optimism a business about the promise of a better tomorrow and in a world of increasing technological change there is no better partner than apply be strong be brave be applied welcome to applied net 2015.